LinkedIn is a great option for salespeople looking to diversify their outreach channels. Instead of just using the classic phone-email-phone-email touchpoint sequence, add a LinkedIn message to increase your chances of getting a reply from an unresponsive prospect.
But there’s a caveat here — not all LinkedIn messages are created equal. Before you hit the “send” button, you might want to watch the following video from Melonie Dodaro covering the seven types of messages no one (and I mean no one) wants to receive. Far from providing your prospects with value, these messages serve to annoy and little else.
What’s the worst type of LinkedIn message in your opinion? What messages do you salespeople wish would stop sending? Share your thoughts in the comments.