When you think about sales presentations, you probably imagine yourself delivering the world’s most perfect pitch, dazzling your audience, and closing the deal right there on the spot.
Prospects, on the other hand, might envision the last image you want them associating with your pitch — something closer to their freshman year introductory psychology lectures than a rousing presentation.
That’s because giving a great sales presentation is hard. Crafting a customized presentation that’s perfectly tailored to your prospect’s specific needs takes a lot more time than simply pulling up the same old file you’ve presented a dozen times before.
Thankfully, it doesn’t take a lot to start improving your presentations right now. For example, instead of talking at your customer for 20 minutes straight, ask for feedback and questions throughout to keep the pitch interactive instead of one-sided.
Check out the infographic below from Janek for seven more immediate improvements you can make to both the substance of your pitch and how you deliver it.