What’s worse than an email that doesn’t get opened? An email that gets opened but doesn’t say anything important.
When we send an email, we want the recipient to act on it, not delete it.
This is difficult, but it isn’t impossible. Brian Balfour, VP of growth for Sidekick, receives hundreds of cold networking emails every day but takes the time to respond to a fifth of them.
So how do we get our messages into that top 20% of emails that get read and responded to?
Click through the presentation below to discover Brian’s five-step system to write emails that grab the attention of even the busiest of people with the most crowded of inboxes.
“Email is still the predominant channel to build new relationships.” [Tweet this!]
“Wanna get someone’s attention? Stroke their ego.” [Tweet this!]
“Always provide value before asking for anything.” [Tweet this!]
“Sending an email? Remember: Size matters.” [Tweet this!]
If you’re looking to network with lots of smart marketers and salespeople and learn from the likes of Jonah Peretti, Daniel Pink, Brené Brown, Seth Godin, and Chelsea Clinton, click here to get your ticket for INBOUND 2015.